A common business goal is to be top of mind when customers think of certain products or services. Being able to grab your customer’s attention is the first step to building that high degree of awareness.
While customers are walking through your store, you want to have visual elements that capture their attention and make a lasting impression. An effective visual element is wall signs for businesses. Here are 5 ways to ensure this sign’s impact on your customers.
Choose Custom Wall Signs with Eye-Catching Colors
According to studies, color has been found to increase a person’s excitement, which then leads to an increase in memory. People have shown high levels of recall for details of messages that are seen in vivid colors.
These positive effects are why it is wise to consider the colors you use when creating signage. High-contrast color combinations, for instance, make a huge difference in creating impactful office wall signs.
Keep It Simple
The notion that the bigger, the grander, the better. However, that’s not always the case. People are constantly bombarded with so much information and advertising. Choosing a minimalist approach for your signage can make an even better impact. With a clean and simple business logo wall sign, your business will attract attention and stand out from the visual noise.
Strategic Placement of Your Business Wall Signage
You may have the best signage design out there. However, it still won’t get as much attention if people don’t have access to it. Strategically positioning your signs is key to creating a better impact. For instance, choose high-traffic areas to put your signs. Your lobby and main hallways are ideal locations for placing eye-catching signage on your walls.
Incorporate Imagery When Possible
Did you know that the human brain processes images 60,000 times faster than text? Adding graphics or images to your sign is an effective way to grab people’s attention. For instance, you can display your business logo or a graphic of your products using custom 3D wall lettering.
Consider Illuminated Wall Signs for Business
Aside from vivid colors, people are also naturally drawn to light. Having a lighted sign on your walls is an easy and effective way to generate attention. They add a warm and inviting glow to any room or space. LED backlighting and spotlights are excellent ways to light up your office wall signs.
Get Eye-Catching Custom Wall Signs Today
Want to build top-of-mind awareness for your business, products, and services? Adding eye-catching signs that leave a lasting impression is the way to go.
At Lobby Signs Irvine, we offer a wide selection of business wall signage tailored to your specific needs. We have expert designers who can help you create signs that not only reflect your brand but also have an impact on your customers.
From custom 3D wall lettering to business logo wall signs, our team can help. Call us today to learn more and get a free consultation.