It is finally time to plan trade show exhibits. In the first part of this series, we looked at trade show event management with an eye on brand building. From there, we looked closely at the six months leading up to the trade show event. At that time, we discussed social media presence as well as the integration of vehicle wraps. Now, we focus on trade show booths and signage solutions that engage visitors.

Trade Show 2

Trade Show 2

What are Trade Show Booths?

Think of a trade show booth as your storefront in a neighborhood of competitors. Next, consider the visitor’s point of view. What would attract them to one booth over another? Successful clients rely on exhibit asset management that incorporates the senses. Finish reading this blog on our Lobby Signs Irvine site!

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